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Noah '40' Shebib on producing Drake

40 is the Grammy-winning producer behind the sound of Drake’s innovative productions. More: http://www.native-instruments.com/en/specials/40-on-maschine/

In this new video, watch him talk about building his Toronto studio with workflow in mind, share production tips, and explain how MASCHINE and KOMPLETE KONTROL fit perfectly into his philosophy of delivering maximum artistic authenticity through simplicity.


Drake - Jungle (OVO Sound)

Noah 40 Shebib

Maschine Workshop w/ Native Instruments & Ski Beatz (Sam Ash NYC)

Published on Jun 10, 2014
Grammy nominated Maschine artist, record producer, and beat-maker, Ski Beatz, demos the Maschine Studio at Sam Ash Music Store in New York City. Ski Beatz shows how easy beat-making can be with Maschine, Komplete as well as chopping up Samples on Maschine and host a Q&A session at Sam Ash Music Store with the audience.

Ski Beatz

Tha Bizness X Native Instruments X A3C 2013

Published on Oct 15, 2013
Recap of the Maschine 2.0 Event from Native Instruments at this years A3C. Song: "Maschine' Bizness" by Parker Shot on the GH3 w/ Voightlander 25mm .95 Lens

Tha Bizness

Tha Bizness: Making Kendrick Lamar's "Sherane" with Maschine

Published on Jan 21, 2013
Watch step by step as Tha Bizness recreate the beat behind "Sherane" from Kendrick Lamar's "good kid, m.A.A.d city".
About Maschine: http://www.native-instruments.com/maschine

Dow Jones and Henny rely on MASCHINE as their primary creative tool, using its advanced effects to give tracks such as Sherane their cutting-edge sound texture. The guys also love recording into the MASCHINE sampler, using it a professional sound design tool and tweaking the results to perfection.

Tha Bizness

Diplo about Native Instruments Komplete

Bass music innovator Diplo (Major Lazer, M.I.A.) is behind some of the most distinctive beats and sounds of recent years. Here he explains how Massive, Battery and Kontakt play a central role in the production of his hybrid, bass-heavy tracks.

For more information, go to http://www.native-instruments.com/komplete7

Massive was designed and developed entirely by Native Instruments GmbH. Solely the name Massive is a registered trademark of Massive Audio Inc, USA.